You're So Fresh

At the ENK Show I saw these fantastic new baby products by Dutch designer Xplorys. They're called "Freshwear" and they're packaged to look like baby food (either a carton of milk, or jars of pureed fruits or vegetables). Inside the "milk cartons" are these adorable cow-printed onesies; inside the baby food jars are delightful bibs printed with fruits & veggies. I always love clever packaging; I'm even more impressed when the contents delight, too. The Dutch really know their design, even for the littlest consumers. Can't wait to see Freshwear hit U.S. stores.